About Us

Operating in the automotive sales, rental and leasing industry, Massy Motors Automotive Limited (Massy Motors) knows that every part of a machine must be well oiled for maximum performance. That is why our market leadership and prestige is built on an organizational structure that complements and adds value to efficient daily operations. Diverse product offerings, effective after-sales service, extensive technical training for staff, and holistic customer service have also solidified our 40-percent share of the passenger car market. Massy Motors Automotive proactively meets the needs of customers, and focuses on continuous growth.

Originally, Massy Motors was the distributor of General Motors Corporation and represented GM products, such as Chevrolet, Vauxhall, Opel and Holden passenger cars and Bedford commercial vehicles. In 1969, Massy Motors was appointed as Nissan’s (then Datsun) distributor, followed by Nissan Diesel (UD) in 1971, Hyundai in 1993, and Subaru in 1999. In 1998, we acquired 50-percent ownership of Volkswagen (trading as Best Auto Limited), and,
in 2002, 50 percent of Peugeot Limited (trading as City Motors (1986).

Ever committed to customer satisfaction, we continue to focus on increasing our local market share and maintaining the market leadership position, and becoming the region’s preferred automotive dealer and car rental service.

We are committed to DRIVE

Customer Philosophy

Massy Motors Automotive Ltd. launched our ‘Customer Philosophy Initiative’
which is in 2011 a new way of thinking – internally and externally – about providing excellent customer service in 2011.

Our new vision slogan – “Driving You To Love Life” which focuses on Massy Motors becoming the region’s preferred automotive dealer and rental car provider, with a talented and committed team that is well known for creating exceptionally pleasing customer experiences, formed the foundation for the initiative.

All employees received customer service training, and an internal education campaign to familiarise employees with our customer service vision and mission, employee and business partner promise, service credo and standards, and core values.

Over the past year, we have seen results. The number of recorded complaints has significantly reduced, and we are receiving more compliments. We continuously conduct surveys for all areas of business operations, and have seen overall improvement in our top box scores to date.

Pursuing continuous growth, with a comprehensive approach to customer
satisfaction that is supported by a value-adding organizational structure,
sets us apart from our competitors, and enables us to surpass stakeholder expectations.

Mission

Customers

We ensure that customers know they are important and valued through excellent service, products and communication.

Employees

We provide a safe, happy and learning environment where team work, innovation and initiative are rewarded and respected.

Shareholders

We will relentlessly pursue growth in SVA while adhering to the highest standards of good governance.

Suppliers

We will partner with global and reputable suppliers and build mutually beneficial relationships that deliver value to our stakeholders.

Community/Environment

We will be a force for good by achieving the highest standards of performance, caring for the environment and supporting the communities in which we operate.

OUR BUSINESS

New Vehicle Sales

Meeting the needs of every segment in the automotive industry, we offer the most diverse product line-up – with our wide variety of brands – Nissan, UD Trucks, Hyundai and Subaru. Customers have a wide choice of vehicles, ranging from 1,300cc passenger cars, to extra-heavy, commercial vehicles.

Major account business

Our dedicated corporate sales team focuses on government and major account business. This Department caters to clients’ purchase needs, and provides after-sales support.

After Sales Service

Maintainance & Collision Repair

Our complete vehicle maintenance services include:

  • Routine maintenance
  • Diagnostic troubleshooting
  • A dedicated pre-delivery inspection facility.

Service facilities at our major locations have state-of-the-art equipment, and we own and operate eight, mechanical service centres, throughout Trinidad and Tobago. We are also the authorised training centre in the Caribbean for the Nissan and Hyundai brands.

Our Automotive Body Shop – which is equipped with three state-of-the-art  paint booths – specialises in modern collision repair and refinishing available at our Morvant and San Fernando dealerships.

All technicians are trained and certified to manufacturer’s standards, and service shops are equipped with manufacturer’s diagnostic and specialized tools.

Service Customers also receive free shuttle services to and from Port of Spain, at our Morvant location. and in and around the city of San Fernando via the said service department.

Genuine Parts

Our Parts Sales Department
Massy Motors is dedicated to after-sales support for all of our brands.

To ensure quality customer service, and efficient distribution, logistics, and purchasing, our Parts Department is divided into subsets. It oversees over-the-counter retail sales, wholesales, and fleet sales, and manages 15 franchises for spare parts, which operate throughout Trinidad under “The Motorist” banner.

Our Purchasing Department

Highly competent brand coordinators in our Purchasing Department ensure optimal stocking levels of line items, for each brand. Depending on the customer’s request, requests for non-line items may be filled via ocean freight, air freight or courier service.

Massy Motors’s warehouse is used mainly for receiving, storing and dispatching goods. With an area of 60,000 square feet, the warehouse is stocked with 46,329 line items worth over $36,000,000. We receive an average of seven containers per week to maintain optimal stocking and a fill rate of 90%.